Our Business Model & Strategy

Our purpose-driven approach

Our business model

Our purpose

To help our trade customers achieve exceptional results for their
customer and to profit from doing so. When our customers succeed,
we succeed and our shareholders succeed.

Our purpose drives our business model
and shapes our strategic decisions


Reach more builders. Offer them the best
product, pricing, service and support.
Generate profits for reinvestment and
shareholder returns.

Business model

Trade only. In stock from local depots at
best local price. Entrepreneurial depots
supported by UK manufacturing and
efficient sourcing and distribution

We respond to external opportunities and mitigate threats


Competing at all price points.
Gaining market share.


Effective risk monitoring
and mitigation.

Culture & values

Worthwhile for
all concerned.

Our culture is aligned
with our purpose, values
and strategy


Focus on climate
resilience and Net Zero.

Sustainable behaviour preserves
our culture, maintains focus on
our business model, mitigates our
risks and addresses the needs
of our stakeholders


A clear governance
framework. Operating
with integrity.

Our governance framework
guides all decisions
and outcomes

Our business model and

strategy generate value for

a range of stakeholders

Long-term value for our stakeholders

Long-term, sustainable growth and value for all stakeholders.
Worthwhile for all concerned

HOWDENS Making space more valuable

Business Model and Strategy

Find out more about our business model and strategy, the markets in which we operate and our strategic approach to protect our unique business model and ensure that the business continues to grow.


As a familiar sight across towns and cities in the UK and Europe, our depots are always within easy reach, so a trade professional never has far to travel to find their nearest Howdens. Get to know more about how each one operates.


Our sustainable behaviour is at the heart of our business and enables us to reduce some of our risks. We take great pride in ensuring that our business positively impacts the world around us and the people within it.


We are passionate about supporting the local communities we operate in, which is why our depots and support staff actively seek ways to give something back. Whether it is running half marathons or sponsoring local Scout groups, discover the many ways we help good causes.


With around 80 kitchen ranges, our exclusive Lamona appliance brand, and thousands of products across joinery and hardware, learn why our builders have come to trust the range and quality of the products we offer.

People and Careers

The Sunday Times named Howdens as one of the top 25 big companies to work for. Discover why Howdens is a great place to work, how we develop our people and reward them, whilst building a culture with an entrepreneurial spirit.

Financial Results

Download copies of the latest financial results for Howdens both past and present including the associated presentations and Interim Management Statements released between results announcements.


Howdens is a responsible business which was founded on the tenet that the Company should be worthwhile for all concerned, with a commitment to the people within its reach and the wider world. Here we provide the links to the framework that informs our decisions and outcomes.